Manager, CRM

Manager, CRM page is loaded## Manager, CRMlocations: CDMX - Av. Vasco de Quiroga 2000time type: Full timeposted on: Posted Todayjob requisition id: R **ABOUT THE ROLE & TEAM**TelevisaUnivision is the leading Spanish-language media company in the world We’re investing in our content, our people, and our properties, which span digital, streaming, social, audio, linear, and live events. We’re expanding our offerings and building on the success of our global streaming platform ViX. The CRM team at ViX is looking for a collaborative and insights-driven professional to support key initiatives that enhance user engagement and contribute to growth across AVOD and SVOD. In this role, you will help execute CRM strategies that deliver personalized experiences, support subscriber retention, and assist with product updates. You’ll work closely with cross-functional teams to ensure decisions are informed by data and best practices.**ABOUT YOU** • Interested in applying CRM strategies to enhance user engagement across AVOD and SVOD models. • Comfortable collaborating with cross-functional teams and helping translate insights into actionable updates. • Take initiative, have good cross-functional communication skills, and are motivated by learning and continuous improvement.**RESPONSIBILITIES** • Support updates to the video subscription streaming service through CRM strategies. • Assist in initiatives to grow subscribers in both AVOD and SVOD models. • Help develop multichannel marketing strategies across available marketing channels. • Contribute to testing hypotheses to identify effective approaches for improving campaigns. • Collaborate with Product, Data Analysis, Strategy, and Acquisition Marketing teams to implement CRM activities. • Report on campaign performance and customer behavior to leadership. • Work closely with peers and managers to develop CRM best practices for messaging, channels, and targeting.**QUALIFICATIONS** • Bachelor’s degree in Marketing, Business or a related field. • Experience or training with CRM platforms (e.g., Salesforce, Braze, HubSpot), Marketing Automation, or Data Analytics (e.g., Google Analytics, SQL, Looker). • Courses or experience in Customer Lifecycle, Audience Segmentation, or Growth Marketing are a plus. • English proficiency (spoken and written) for collaboration with global teams. • Experience with CRM tools, dashboards, and basic A/B testing methodologies. • Ability to analyze data and provide actionable insights.**ELIGIBILITY REQUIREMENTS** • Must be willing to work from the office in Santa Fe-Ciudad de Mexico. • Employment/education will be verified.At ViX you’ll be part of a passionate team shaping the future of Spanish-language streaming. You’ll work in a collaborative environment where your contributions help drive business growth and improve customer experienceUnivision es un empleador que ofrece equidad e igualdad de oportunidades. Todos los solicitantes calificados recibirán consideración para el empleo sin distinción de sexo, identidad de género, orientación sexual, raza, color, religión, origen nacional, discapacidad, estado de veterano protegido, edad o cualquier otra característica protegida por la ley.***About TelevisaUnivision***TelevisaUnivision is the world’s leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision’s platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit .***Sobre TelevisaUnivision***TelevisaUnivision es la compañía líder de medios en español en el mundo. Impulsada por la biblioteca propia más grande de contenido en español y una alta capacidad de producción, TelevisaUnivision es el más grande productor de contenido para las verticales de noticias, deportes y entretenimiento. Este contenido original es lo que impulsa las plataformas de TelevisaUnivision, que incluyen las cadenas de transmisión líderes Univision, las estrellas, Canal 5, y UniMás, y un portafolio de 38 canales de televisión de paga, que incluyen TUDN, Galavisión, Distrito Comedia, y TL Novelas. La compañía además opera el estudio de producción cinematográfica líder en México, Videocine, y posee y administra las plataformas más grandes de audio en español en Estados Unidos en 35 estaciones y la plataforma digital Uforia. TelevisaUnivision también es propietaria de ViX, el servicio de streaming en español más grande del mundo. Para más información, por favor visita .#J-18808-Ljbffr