Talent Network Social Media Brand Strategist

hace 1 semana


Buenos Aires, Argentina Toptal A tiempo completo

Talent Network Social Media Brand Strategist (Part-Time / Hourly) Join Toptal’s network as a Social Media Brand Strategist to onboard, coach, and accelerate the growth of our Content Creator users. You will join an execution‑driven team building a new business unit from zero. Your mindset must be that of a builder, not just a coach. Job Summary: Deliver hands‑on creator growth and build the foundations of the Creator Agent function. You will coach creators 1‑to‑1, analyze content plans end‑to‑end, identify growth metrics, and activate brand deals. You will also design, test, and refine coaching methodologies, turning findings into playbooks and repeatable processes. Responsibilities: Conduct creator onboarding, assess performance, and identify growth opportunities across platforms. Provide 1‑to‑1 coaching focused on improving content strategy, packaging, and execution. Define weekly goals and metrics that drive measurable growth. Guide creators toward professional publishing standards and consistent audience development. Support creators in preparing for monetization and activate brand opportunities when appropriate. Design, test, and refine the coaching methodologies that will scale the Creator Agent function. Convert insights into structured playbooks, templates, and training materials for future agents. Partner with the Operations Director to strengthen creator success processes and growth frameworks. Collaborate with marketing, product, and partnerships teams on creator‑facing initiatives. Stay ahead of platform trends, algorithm shifts, and best practices to update our approach continuously. Qualifications and Job Requirements: A bachelor’s degree is required. Proven experience growing social media accounts on YouTube, Instagram, and/or TikTok. Strong understanding of content strategy fundamentals: ideation, hooks, titles, thumbnails, and retention, conversion, and community building. Ability to analyze performance data and translate insights into clear, actionable guidance. Excellent written and verbal communication skills in English. Experience in roles that require coaching, advising, or client accountability. Ability to break down creative work into structured frameworks and teachable steps. Strong organizational discipline to manage around 10 creators weekly. Availability to work in the Americas time zone. Familiarity with creator monetization and brand partnerships is a plus. Creator with +50k followers/subscribers on Instagram, YouTube, or TikTok. Have monetized own content through brand deals, affiliate marketing, platform payouts, and selling products/services to own audience. Familiar with paid social campaigns. Employment type: Contract Seniority level: Associate Remote, hourly role. Weekly hours are flexible, likely a few per week. Resumes and communication must be submitted in English. #J-18808-Ljbffr



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