White Spirits, RTD

White Spirits, RTD & Liquors Manager – South LAC With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future. About the Function Our Marketing team creates and nurtures some of the world’s most loved brands. We craft amazing connections with people around the world to celebrate our brands’ legacies and reimagine them for today and into the future, underpinned by deep consumer insights, trends, and technologies. From Design to Consumer Planning, we support an inclusive culture that celebrates diversity and challenges stereotypes. Responsibilities Lead the two direct reports and work closely with Commercial, CMO, marketing, finance, distributors, and partner teams. Build strong relationships with internal and external stakeholders. Provide strategic thought leadership to ensure long‑term business viability. Anticipate trends and opportunities, generate ideas and translate them into action. Act as a “General Manager” for a brand while maintaining specialist marketing focus. Orchestrate remote work teams (internal and external) to deliver on objectives. Drive brilliant execution, pulling together specialists, customer marketing, sales and agencies to deliver on the GAME and beat AOP. Qualifications and Experience Graduate in Business Administration, Marketing or related field. Minimum 6 years’ experience in consumer marketing (CPG companies – desirable). Proficient in English and Spanish (oral & written). Good computer skills. Experience developing integral communication plans. Consumer/shopper behaviour driven. Excellent report writing and presentation skills. Experience with price management at point of purchase. Commercial awareness of consumer trends and profitability. Excellent analytical skills. Availability to attend late‑evening events and to travel. Strong business judgement and strategic/category vision. Key Outputs / Deliverables (Vodka, Gin, RTD & Liquors) Defines 5‑year Strategic Plan identifying sources of medium‑term growth and required resources. Leads the team to drive the Annual MBP Process to establish strong brand/category and business objectives and plans. Defines Activity Calendar and A&P split by Brand , in consensus with commercial area and PEBAC Marketing Head. Accountable for P&L, leading cross‑functional teams. Leader of the Commercial Roadmap for Liquors. Responsible and accountable for all ATL implementation , including media plans, digital marketing, public relations and out‑trade experiential events, briefing specialist resources and leading the cross‑functional team to deliver the GAME. Defines and monitors price strategy for each brand, in consensus with the commercial area and following global guidelines. Adapts or creates advertising for international brands according to Growth Driver Development Matrix . Inputs voice of the market for global creation. Provides briefs to Customer Marketing team to adapt or create BTL toolkits for SouthLAC. Leads the Business Performance Management Process , including P&L tracking, market share monitoring, brand equity tracking and category performance with a focus on sell‑out. Proposes corrective actions or M4Ms as needed. Administers the overall A&P budget of the category. Ensures M&E is used to drive A&P efficiency. Flexible Working Statement Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to handle your wellbeing and balance your priorities from day one. Diversity Statement Our purpose is to celebrate life, every day, everywhere. We create an inclusive culture where everyone feels valued and can belong. We embrace diversity in the broadest possible sense and are committed to building and championing an inclusive culture that celebrates differences in gender, ethnicity, ability, age, sexual orientation, social class, educational background, experience, and approach. Employment Details Worker Type: RegularPrimary Location: Buenos Aires, ArgentinaJob Type: Full time #J-18808-Ljbffr