Social Campaign Manager
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Social Campaign Manager/ Performance Campaign Manager
About Exactius:
Exactius works with companies to solve complex digital marketing challenges and achieve ambitious growth goals. We bring executive leadership and cross-functional execution teams, that can not only form the strategy but can also execute and deliver the result. These teams always include a proven performance marketing CMO, along with campaign and CRM managers, conversion and product managers, data scientists, front/back end developers, and creative teams as necessary. Those teams are supported by a proprietary technology that supports the need for advanced analysis and real-time optimization. Exactius, is an extension of your internal teams with one goal in mind: grow faster and be more profitable.
Job Summary:
We are looking for a seasoned Performance Marketing Manager to oversee the daily execution and strategic planning of our advertising campaigns across various channels. This role requires a keen eye for detail, a proactive approach to budget management, and the ability to communicate effectively with multiple stakeholders. If you thrive in a fast-paced environment and are skilled in managing large-scale marketing campaigns, we invite you to apply.
Key Responsibilities:
- Develop and oversee budgets for the entire paid digital marketing portfolio, ensuring optimal allocation based on performance metrics and strategic objectives on a daily basis.
- Manage and optimize campaigns on Meta, implementing adjustments based on performance insights.
- Provide updates and strategic insights to key stakeholders, ensuring transparency and alignment on campaign pacing and budget utilization.
- Utilize Tableau and Google Analytics for data analysis, ensuring decisions are data-driven and aligned with strategic objectives.
- Deliver detailed reports and performance insights, including monthly and weekly presentations that highlight successes, learnings, and areas of improvement.
- Coordinate closely with other departments (e.g., BI, Creative, Tracking) to ensure that marketing strategies are integrated and aligned with overall business goals.
- Continuously test new marketing channels and strategies, maintaining a robust testing pipeline and adjusting media mix based on results.
Advantageous Skills:
- Experience in forecasting
- Familiarity with MMM and various attribution methodologies
- Comfort with overseeing substantial marketing budgets
- Opportunity to have a tangible impact on our fast-growth international brands with a monthly budget of $1M+
- Work remotely from anywhere in the world.
- Responsibility from day one, professional and personal growth
- Excellent company culture, working alongside rockstar professionals from various industries and backgrounds
- We care about you and your career path and investing in your growth
- We are committed to helping you grow, learn, and improve as you go
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