Digital Marketing Analyst

hace 2 semanas

Buenos Aires, Argentina Paramo Technologies A tiempo completo
We are

a cutting-edge e-commerce company developing products for our own technological platform. Our creative, smart and dedicated teams pool their knowledge and experience to find the best solutions to meet project needs, while maintaining sustainable and long-lasting results. How? By making sure that our teams thrive and develop professionally. Strong advocates of hiring top talent and letting them do what they do best, we strive to create a workplace that allows for an open, collaborative and respectful culture.

What you will be doing

Are you passionate about unlocking the secrets behind consumer behavior and market trends? Are you a master of the art of optimization and creating impactful campaigns? Then this is your chance to be part of the digital revolution As our next Digital Marketing Analyst, you'll have the exciting responsibility of collecting and analyzing critical data, uncovering growth opportunities, and presenting brilliant ideas to our teams and executives. 

We're seeking an experienced digital marketing analyst to assist our team in analyzing, testing, and optimizing our customers' experience. You'll be responsible for tracking, collecting, and analyzing marketing data, assisting with channel testing and optimisation, and communicating with stakeholders. The successful candidate will possess exceptional analytical skills, attention to detail, and the ability to work collaboratively.

Some of your main responsibilities will be:

  • Gather and analyze customer, marketing, and web behavioral data.
  • Lead testing and optimization across various channels (direct and indirect).
  • Analyze key metrics to identify opportunities for improving key marketing KPIs.
  • Develop and present insights and recommendations derived from analyses.
  • Formulate digital campaign and web measurement strategies.
  • Craft dashboards, data visualizations, and reports on campaign and website performance.
  • Monitor and analyze marketing trends.
  • Communicate and present findings to colleagues and senior managers.
Knowledge and skills you need to have
  • Minimum 3 years' experience  working with behavioral data, or customer analysis. 
  • Utilize analytical tools, preferably Mixpanel, Fullstory, Google Analytics, and Google Tag Manager.
  • Demonstrate strong analytical and strategic thinking skills.
  • Execute A/B testing to optimize performance. • Make informed, data-driven decisions.
  • Foster excellent collaboration among team members.
  • Deliver strong communication and presentation skills. 
  • Flexible to work with departments in different time-zones.
  • Fluent in Spanish & English.

To apply for this position, you must be based in Latin America. Applications from other locations will be rejected from this particular selection process.


Why choose us?

We will give you the opportunity to be the best version of yourself, develop professionally and create strong working relationships working remote or on site. While offering a competitive salary, we also invest in our people's professional development and want to see you grow and love what you do. We are dedicated to listening to our team's needs and are constantly working on creating an environment in which you can feel at home.... If this sounds like the place for you, contact us now 

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