Sr. Digital Ad. Ops. Trafficker
hace 7 días
Descripción de la empresa
NBCUniversal International Networks is one of the world’s premier entertainment portfolios, delivering quality content and compelling brands to over 165 territories across Europe, the Middle East, Africa, Latin America and Asia Pacific. The channel brands in the portfolio include Universal Channel, Syfy, E Entertainment Television, 13th Street, DIVA, Studio Universal, Telemundo, Bravo, DreamWorks and Golf Channel. These unique brands deliver a full range of entertainment experiences to local audiences across the globe; the portfolio also includes Movies 24 in the UK and The Style Network in Australia. Further, NBCUniversal News Group, one of the most influential and respected portfolios of on-air and digital news properties in the world, operate CNBC and NBC News internationally.
NBCUniversal International Networks is a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation
Descripción del empleo
- Manage the setup and execution of GAM 360, Facebook, Twitter, YouTube, and Instagram advertising campaigns.
- Lead clients confidently through strategy, testing and optimizations (i.e. ad creative, ad placement, landing page experience, conversions, A/B and multivariate testing, etc.).
- Assess advertising campaigns with the ability to recommend new tactics and needed optimizations.
- Closely evaluate creative to ensure work is aligned to achieve clients’ media goals.
- Drive data-driven analysis and insights to improve campaign effectiveness and value to clients.
- Partner with cross-functional teams when needed for overall campaign and client success.
- Provide clients and ad sales team with comprehensive analytics, data presentations, and resource management reports.
**Requisitos**:
- Bachelor’s degree in Marketing, Digital, or related field
- 2+ years’ experience Media, Entertainment or Advertising industries - preferred
- 2+ years of Facebook advertising experience managing campaigns at scale for clients.
- Experience with Ad Manager 360.
- Experience with Facebook Advertising and Facebook Ads Manager.
- Client facing experience preferred.
- Intermediate Excel experience.
- Previous advertising agency experience preferred
- Demonstrable technical skills with a strong point of view on how to leverage the channels at your disposal to exceed your campaign goals.
- Spanish / English Language fluency (written and spoken)
- Facebook Blueprint certification in good standing is a plus
**DESIRED CHARACTERISTICS**
- Multi-Tasker with high attention to detail.
- Critical thinking and logical reasoning skills are key
- Strong analytical and troubleshooting skills, as well as strong attention to detail.
- Ability to perform in a fast-paced work environment with strong organizational and time management skills.
- General knowledge of Digital Advertising preferred.
- Strong verbal and written communication skills, in Spanish & English preferred.
- Excellent team player
Información adicional
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
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