Social Media Manager

hace 1 día

Buenos Aires, Argentina Life Academy A tiempo completo

We are looking for an experienced **Social Media Manager** to join our friendly team and take care of our marvelous social media accounts, grow the followers organically, produce awesome content, and launch effective conversion funnels via SM, and more

**Key Responsibilities**:

- Effectively manage social media accounts of our projects, create content plans, based on business objectives
- Create and manage high-quality visual and written content across our social media accounts (e.g., Facebook, Instagram, LinkedIn, TikTok, etc.), communities and blogs,
- Create and implement a content marketing plan to promote the products and events - webinars, educational courses, offline events, etc.
- Collaborate with designers and content creators to produce catching visual and multimedia content for social media and ads
- Oversee Meta campaigns for community growth and reach; build effective audiences, analyze the results
- Collaborate with sales teams, exchange feedback to adjust the organic and paid social media funnels and raise their efficiency
- Process incoming messages from clients, respond accordingly, gather and analyze feedback
- Build effective automatic conversion funnels from followers to new customers based on best practices in the market
- Work with relevant KPIs to analyze the performance of the content media social campaign against goals
- Perform research on current benchmark trends and audience preferences in social media
- Suggest and implement new features to develop brand awareness and trust, i.e. promotions and contests
- Do other activities aimed at effective development and support of existing SM accounts, communities, and blogs

**Requirements**:

- 2+ years of experience as a Social Media Manager (preferably in EdTech or FinTech)
- Understanding of modern trends in social media and eagerness to follow them
- Understanding in finance and the financial markets and how they work is must have
- Experience launching and directly managing social accounts with up to 1M followers
- Experience with basic video and content editing tools, i.e. Captions, Figma, Canva.
- Excellent project management and communications skills
- Track record of driving the adoption of new ideas and pioneering new approaches within social media channels (including sales funnels)
- Analytic skills, understanding social media KPIs and result-oriented approach; ability to use data to develop and measure social and digital media marketing actions
- Knowledge of managing social media tools such as Sprinkl, Hootsuite, or other tools of insights analysis of social media
- Experience in launching and managing social media paid campaigns (Meta) will be an advantage
- English: Advanced Level

**Benefits**
- Paid Time Off
- Full equipment
- Udemy Business unlimited membership.
- Corporate events and team building activities.
- Professional and personal development opportunities in a fast-growing environment.

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