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Brand, Creative and Media Specialist
hace 3 semanas
At Intel a fortune 100 company, we create world-changing technology that improves the life of every person on the planet. We have big ambitions, and a growing sense of urgency to work with others and address world challenges no one can tackle alone. Intel has been recognized as best company to work for by several external partners.
At Intel Our Sales and Marketing professionals deliver world-class experiences to our global, diverse, and expanding customer base. Our professionals amplify the customer's voice and provide personalized support with unrivaled expertise in every interaction. We leverage our technical and business acumen to make Intel® technology accessible to our customers and partners while operating with uncompromised integrity and ethics to accelerate growth for Intel and our customers._._
**As Intel's Brand, Creative and Media Specialist, you will be responsible for**:
- Deploying Intel's brand narrative in the country.
- As Intel's storyteller and content strategist, you will advise in the development of a strategic framework that clearly defines and articulates Intel's value proposition and distinguishes the company as the undisputed leader in the industry.
- Resides in Field Marketing and works closely with the global brand in the Brand headquarter team for guidance in brand governance, brand advertising campaigns, social media strategy, studio production and agency management.
- Will advise on and deliver messaging and communications activities in the country, work across all brand touch points in traditional and digital channels, and champion Intel's brand.
- Will also help the organization with the following responsibilities:
- Localization of creative assets (video, animation, photography, graphic design) provided by the Brand Headquarter team for corporate marketing and communications needs in the country.
- Ensure delivery of world-class communications and local brand/media execution that are aligned with the Brand head quarter's guidance.
- Guide country External Agency teams to localize creative briefs and project mapping, ensuring that proper strategic direction is developed and maintained throughout the creative process.
- Develop a deep understanding of Intel technologies and communication vehicles in the country to help shape marketing/communications strategy
- Develop and maintain strong relationships with Brand headquarter team and across country marketing professionals.
- Partner with marketing teams to align on objectives, programs, KPIs to execute on creative briefs and agency partners.
- Manage approvals, feedback, and input from multiple stakeholders.
**Behavioral traits desired**:
- Manage and prioritize multiple projects and manage expectations of all groups affected.
- Understand and translate marketing objectives and strategies clearly and concisely in partnership with external agency.
- Willingness to develop and maintain strong relationships across teams and with external partners.
- Strong leadership skills.
- Being a natural communicator with strong presentation skills.
- Early adopter of technology.
**Qualifications**
**Minimum**:
- Bachelor's degree in marketing, communication or related disciplines OR equivalent related experience (4 years) in addition to:
- 5+ years of experience with some of the below:
- Marketing advertising
- Media within well-known industry leading Global B2B or B2C businesses, with a track record of implementing strategic, proactive, innovative media programs with outstanding results.
- Broad skill set, with experience in media, brand and broadcast as well as print,
- Deep understanding of integrated campaigns and optimizing their architecture and rollout.
- Fluent English level
**Preferred**
- Intermediate level of French
**Inside this Business Group**
Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.
Intel is committed to a culture of accessibility. Intel provides accommodations to applicants and employees with disabilities. Find information and request accommodation here