CRM Automation Executive
hace 2 semanas
**JOIN OUR TRIBE**
Do you strive for **excellence**? Do you embrace **innovation**?
We are here to create **exceptional** online entertainment **experiences**, offering our clients the chance to win in a **transparent**, **safe** and **responsible** way. We are **BetWarrior**
We welcome passionate warriors and are currently looking for a **CRM Automation Executive**
**What You'll Be Doing**:
- Development of upsell and xsell strategies
- Optimize campaigns to increase promotional uptake
- Engage in strategic analysis to reduce manual processes and campaigns
- Implement a/b testing from the moment of client onboarding all through their different stages
- Collaborate with the integration processes of automation tools
- Be the go-to technical expert for marketing automation programs within the business
- Set up and use behavioural triggers and personalisation to drive customer responses
- Drive purchase behaviour to increase order values and broaden the product repertoire
- Be ready to roll up your sleeves and get to work as well as engage in strategic thinking to revolutionise our processes
- Employ your understanding of branding and translate it into key messages to nurture customers and build brand advocacy
- Study customer data to personalise and shape campaigns
- Experienced in orchestrating multiple automated campaigns simultaneously and moving customers through different automations
- Familiarity with the betting industry is a big plus
- Knowledge of machine learning and intelligent content
- Data Analytics and reporting skills
- Have solid stakeholder management abilities to work with adjacent teams
- Experience working smoothly with remote teams in different time zones
**We expect you to embody the BetWarrior values**:
**ACCOUNTABILITY & OWNERSHIP** **- to be the protagonist of the game
**RELIABILITY** **- to do our best and knock it out of the park
**TEAMWORK** **-** to achieve bigger and better goals
**WINNER SPIRIT **- **to be ready for the match and aim at nothing short of victory
**WELLBEING** **- to have fun and enjoy your position as it is key to fulfilling our goal
**CURIOSITY & INNOVATION **-** to encourage exceptional ideas and seek betterment at every chance
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