Marketing Specialist
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What you'll do
- Marketing Strategy & Calendar: Define how to communicate Zarego's services across target industries. Build and execute the content calendar, ensuring tone and brand consistency across all channels.
- Editorial & Content Creation: Research, write, and edit high-impact tech blogs, website copy, landing pages, and newsletters—translating complex technical concepts into accessible, engaging commercial content.
- Social Media Management: Create engaging posts and campaigns for LinkedIn, Instagram, and Facebook to share company news, events, achievements, and team culture.
- Visual Asset & Graphic Design: Design visuals for social media, campaigns, newsletters, and web sections using Figma and Photoshop, ensuring assets adapt across formats.
- Multimedia & Repurposing: Optimize YouTube titles, descriptions, and thumbnails for our videos, while turning recorded talks and transcripts into structured articles and social snippets.
- Commercial Campaigns & Email Marketing: Build ad creatives and copy for Meta Ads, write landing page copy, design email newsletters, and manage campaign content execution. What we’re looking for:
- Relevant
Experience:
Proven experience in marketing, content creation, copywriting, and visual design within tech or B2B environments.
- Design Tools: Hands-on experience with Figma and Photoshop for design, image editing, and layout composition.
- Web & Technical Basics: Familiarity publishing and formatting content in WordPress, along with basic HTML/CSS knowledge to adjust newsletters and landing page layouts.
- Language
Skills:
Exceptional written English to craft clear, high-impact technical content across primary channels, with proficient written Spanish for occasional content needs.
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Education:
Bachelor's degree in Marketing, Communications, Graphic Design, Advertising, or a related field.
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Location:
Remote. Candidates must reside in Latin America (LATAM). Nice to have:
- Video Production & Motion Graphics: Experience scripting, editing, and animating short-form video content (reels, promo videos) using After Effects or similar tools.
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