Digital Store Operations Manager

hace 1 día


Buenos Aires, Buenos Aires C.F., Argentina Ruby Labs A tiempo completo
About the role

As our Digital Store Operations Manager, you will be responsible for overseeing the development and growth of our Shopify store. This role requires a strategic thinker who excels in managing all aspects of e-commerce operations from A to Z, ensuring seamless customer experiences while driving revenue growth. You'll work on enhancing the UX/UI of the store, optimizing conversion rates through A/B testing, managing product listings, and executing effective email marketing strategies.

Key Responsibilities
  1. UX/UI Enhancement: Improve the overall design and functionality of the Shopify store to maximize sales and enhance the user experience. Collaborate with designers and developers to implement impactful design changes.

  2. A/B Testing: Conduct A/B tests to optimize key elements of the store, including product pages, checkout flows, and CTAs. Analyze test results and make data-driven decisions to improve conversion rates.

  3. Email Marketing: Develop and execute effective email marketing campaigns to drive customer engagement and retention. Use segmentation and automation tools to personalize communication and maximize ROI.

  4. Product Management: Add and manage product listings, ensuring accurate descriptions and high-quality images. Work with the team to source and showcase products aligned with our target audience.

  5. Quality Assurance: Maintain a high standard of product presentation, ensuring images, descriptions, and pricing are polished and consistent. Ensure the store's visual identity aligns with our brand.

  6. Accountability and Ownership: Take full ownership of the store's performance, working proactively to solve challenges and achieve growth targets. Regularly report on store performance metrics and growth strategies.



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