Hospitality Social Media Specialist
hace 6 días
About Collective Hospitality
We are a forward-thinking company that redefines the travel experience for the next-generation adventurer. With over 70 unique and vibrant properties across Southeast Asia, South & Central America, we operate brands like Slumber Party, Bodega Hostels, Path, and Socialtel Resorts—each designed to offer unforgettable experiences for bold, social, and endlessly curious travelers.
We are looking for a skilled individual to join our team as a Social Media and Marketing Assistant. This role offers a unique opportunity to shape the digital voice of our brands and connect with our vibrant community of travelers across the globe.
Responsibilities
- Social Media Strategy & Content Planning: Develop and implement comprehensive strategies to boost engagement, brand awareness, and audience growth across platforms like Instagram, Facebook, LinkedIn, TikTok, and more.
- Content Creation & Curation: Collaborate with designers and copywriters to create engaging, high-quality content tailored to each platform, ensuring alignment with our brand voice and business goals.
- Community Management: Foster a positive online community by actively monitoring and managing interactions across social media channels, responding promptly to comments and messages to enhance customer experience.
- Performance Tracking & Reporting: Analyze social media performance metrics using tools such as Meta Business Suite, Google Analytics, and Hootsuite. Deliver regular reports with actionable insights to optimize future campaigns.
- Trend Monitoring & Innovation: Stay on top of social media trends, platform updates, and emerging technologies to identify fresh opportunities for content creation, audience engagement, and growth.
- Marketing Support: Assist with on-site marketing activities and contribute to the briefing and execution of creative marketing campaigns.
Our Ideal Candidate
- Proven experience in social media management, strategy development, and content creation.
- A passion for travel and the ability to communicate our unique brand voice.
- Excellent communication skills and the ability to collaborate effectively with creative teams.
- A proactive, innovative mindset with a focus on continuous improvement and growth.
- Familiarity with social media analytics tools (Meta Business Suite, Google Analytics, Hootsuite, etc.).
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