Paid Ads Manager
hace 3 semanas
**About the Client**:
Our client is based in Florida, USA, and runs a digital marketing agency focused on the legal industry. The client handles local law firms seeking growth with PPC.
**About the Role**:
**Experience in the law niche is preferred.**
**What You'll Be Doing**:
- Develop comprehensive paid ads strategies aligned with business goals and target audience preferences.
- Conduct thorough market research and competitor analysis to identify opportunities and industry trends.
- Collaborate with cross-functional teams to integrate paid ads with overall marketing campaigns.
- Set up, launch, and monitor ad campaigns.
- Create ad copies, headlines, and visuals that resonate with target audiences and drive engagement.
- Analyze campaign data to evaluate performance, identify areas for improvement, and make data-driven decisions.
- Generate regular reports outlining key metrics, trends, and insights to stakeholders.
- Manage advertising budgets effectively to ensure maximum return on investment.
- Monitor spending, adjust bids, and allocate resources based on campaign performance and objectives.
**Who We Are Looking For**:
- Proven experience in managing paid ads campaigns.
- In-depth knowledge of paid ad platforms such as Facebook Ads Manager.
- Strong analytical skills and proficiency in data analysis tools like Facebook Analytics, Google Analytics, etc.
- Creative mindset with the ability to develop compelling ad creatives and messaging.
- Excellent communication and collaboration skills.
- Detail-oriented with the ability to manage multiple projects simultaneously.
- Must be proficient in lead generation for small contractors.
- Experience in the law niche is preferred.
**Position**: Paid Ads Specialist
**Remote Status**: Fully Remote
**Working Hours**: 9 AM - 6 PM EST
**Holidays**: US Local Holidays
**Salary**: USD 1000 - USD 1500
**Internal Job ID**: 0231
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