Senior Analyst

hace 1 semana


Buenos Aires, Argentina RGA Careers Page A tiempo completo

**Data & Mkt Sciences Sr. Data Analyst**

We're looking for Data experts who are excited to work on transformational experiences for some of the world's top brands at our Buenos Aires Office.

You will be working in cross-functional teams alongside designers, developers, strategists, and other data specialists to create innovative solutions and bring ideas to life.
- _We are a team of Data Geeks,_
- We are obsessed with measuring correctly,_
- We are delighted integrating scattered Data sources,_
- We are excited finding a precise predictive model,_
- We fall in love with sexy Data visualizations._
- We aim to create and deliver value through Data._
- Less gut-feeling, more informed decisions._
- Less Big Data, more Big Insights,_
- Fewer promises, more results._
- We are here to build a more human future, through the power of Data._
- Come join us_

Here's what you should know if you want to be a Senior Data Analyst on the Data & Marketing Sciences team at R/GA:
**On any given day you might be**:

- **Extracting insights** from scattered data sources to help develop communication strategies, Go to market plans, and brand identity design (i.e. desk research, surveys, 1st party data analysis, industry reports, etc ).
- Leveraging specialized** tools to uncover customer** **truths** and define target audiences (i.e. GWI, Simmons, TGI, and others ).
- Exploring **cultural insights & trends** to support brand and campaign strategies (social listening, google trends, industry reports, etc ).
- Developing and executing **data strategies, measurement frameworks, and reporting** for campaigns, websites, social media, CRM, and any other given platform.
- Helping clients in the journey to adopt the latest tools, technologies, and methodologies of the MarTech industry (MTA, attribution, A/B testing, Incrementality, brand lift studies, etc ).
- Using **analytics tools to support UX** in identifying pain points and opportunities in any given experience (Google Analytics, Adobe Analytics, Hotjar, Optimizely, etc ).
- **Translate data** into insights and actionable recommendations through compelling presentations and data visualizations (storytelling, Google Slides, Viz tools like Tableau or Google Data Studio, etc ).

**The ideal person**
- Is considered to be half strategist, half analyst.
- Loves data and has strong analytical skills.
- Is highly motivated to unveil insights in the data where no one sees value.
- Is a proactive and resourceful problem solver.
- Has excellent written and oral communication skills (in English).
- Enjoys working and collaborating with cross-functional teams in different parts of the world.
- Is a creative thinker that can contribute with ideas and solutions.

**You bring**
- **3+ years of experience** in a related role (working with data and strategy, developing insights, and articulating data-driven approaches to problem-solving/strategy).
- Involvement in **paid and owned media strategies** (social media, websites, paid media, CRM, and other own media channels).
- Participation in **measurement strategies** for different digital platforms and experiences.
- Strong experience in ad-hoc **reporting** using several data sources.
- Experience with **audience, social listening, or research** tools (Brandwatch, Netbase, Affinio, Sprinklr, GWI, Simmons, TGI, or similar).
- Excellent **spreadsheets** capabilities (MS Excel, Google Sheets).
- Basic statistical knowledge.
- A Bachelor's degree in economics, marketing, advertising, communications, business, social sciences, or related.

**_
Desired but not required:_**:

- **_Advanced skills in website tagging (GTM, Adobe Launch) and analytics tools (Google Analytics, Adobe, Firebase, Appsflyer)._**:

- **_Hands-On experience with Business Intelligence and Data Visualization tools (Tableau, PowerBI, Looker, or similar)._**:

- **_Solid SQL and Python/R knowledge._**:



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