Marketing Automation Specialist
hace 2 semanas
We are a prominent group of industrial equipment B2B companies dedicated to delivering high-quality products and services to our global clientele. We prioritize innovation and customer satisfaction in everything we do. We are currently seeking a talented Marketing Automation Specialist to join our team and assist in leveraging HubSpot for our marketing initiatives.
**Job Description**:
We are in search of a Marketing Automation Specialist who will be responsible for supporting our marketing efforts through the effective utilization of HubSpot, a leading marketing automation platform. This role is pivotal in helping our organization reach its marketing goals and contribute to our ongoing growth and success.
Key Responsibilities:
HubSpot Expertise: Become the in-house expert on HubSpot, customizing and configuring the platform to suit our specific business requirements.
Data Management: Ensure data accuracy and cleanliness within HubSpot by managing and updating contact lists and segmentation.
Lead Generation Support: Assist in the generation of high-quality leads and help optimize lead scoring and qualification processes.
Training and Support: Provide guidance and training to marketing and sales teams on how to effectively use HubSpot's features and tools.
Integration: Collaborate on the integration of HubSpot with other business systems and tools used within the organization.
Continuous Learning: Stay updated on industry best practices and trends in marketing automation to propose improvements to our marketing strategies.
Qualifications:
3 years minimum prior experience
Previous experience with HubSpot or other marketing automation platforms.
A strong grasp of B2B marketing concepts and strategies.
Proficiency in data analysis and reporting.
Excellent communication and teamwork skills.
HubSpot certification is a plus.
Familiarity with the industrial equipment or manufacturing sector is advantageous.
What We Offer:
Competitive salary and potential for performance-based bonuses.
Comprehensive benefits package encompassing health, dental, and retirement plans.
Opportunities for professional development and growth.
A collaborative and innovative work environment.
The chance to contribute significantly to the marketing success of our group of companies.
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