Marketing Operations Manager

hace 3 semanas

Mar del Plata, Buenos Aires, Argentina JobFinder Spain A tiempo completo
Marketing Operations Manager (Senior/Lead) ID27753

Full time | AgileEngine | Argentina

Posted On 01/10/2025

Job Information

City MAR DEL PLATA

State/Province Buenos Aires

7600

IT Services

Job Description

AgileEngine is one of the Inc. 5000 fastest-growing companies in the U.S. and a top-3 ranked dev shop according to Clutch. We create award-winning custom software solutions that help companies across 15+ industries change the lives of millions.

If you like a challenging environment where you're working with the best and are encouraged to learn and experiment every day, there's no better place - guaranteed

What you will do
  1. Campaign Management and Optimization:
    Develop and execute multi-channel marketing campaigns targeting warm leads and existing contacts; Monitor and optimize campaigns to ensure high engagement, conversion rates, and ROI;
  2. Marketing Automation and CRM Integration:
    Manage and optimize marketing automation tools (e.g., HubSpot, Marketo, Pardot) to support nurturing campaigns; Ensure CRM systems are integrated and updated to track audience engagement effectively;
  3. Audience Segmentation and Insights:
    Use data analytics to create detailed audience segments for targeted marketing strategies; Conduct A/B tests to refine messaging, timing, and delivery for maximum impact;
  4. Content Coordination:
    Collaborate with content and design teams to develop personalized assets for warm audiences (emails, landing pages, webinars, etc.); Align messaging with the overall brand voice and marketing strategy;
  5. Performance Reporting:
    Create dashboards and reports to track campaign performance and identify improvement areas; Present findings to stakeholders and recommend actionable strategies; Stay updated on the latest marketing trends, tools, and best practices; Propose innovative ideas to improve the warm audience journey and increase conversions.
Must haves
  1. 3-5 years of experience in marketing operations, campaign management, or related roles;
  2. Proficiency in marketing automation platforms and CRM tools;
  3. Strong analytical skills with experience in data-driven decision-making;
  4. Excellent project management and organizational abilities;
  5. Exceptional written and verbal communication skills;
  6. A customer-first mindset with a keen understanding of the buyer's journey;
Nice to haves
  1. Familiarity with tools like Google Analytics or Looker Studio;
  2. Experience in SaaS, B2B, or tech industries;
  3. Knowledge of SEO, SEM, and content marketing strategies;
  4. Certifications in marketing tools or platforms (e.g., HubSpot, Marketo).
The benefits of joining us
  1. Professional growth: Accelerate your professional journey with mentorship, TechTalks, and personalized growth roadmaps.
  2. Competitive compensation: We match your ever-growing skills, talent, and contributions with competitive USD-based compensation and budgets for education, fitness, and team activities.
  3. A selection of exciting projects: Join projects with modern solutions development and top-tier clients that include Fortune 500 enterprises and leading product brands.
  4. Flextime: Tailor your schedule for an optimal work-life balance, by having the options of working from home and going to the office – whatever makes you the happiest and most productive.
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