Web Developer

At Varicent, we're not just transforming the Sales Performance Management (SPM) market—we're redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the 2025 Forrester Wave Report for SPM, 2023 Ventana Research Revenue Performance Management (RPM) Value Index, Gartner Peer Insights, 2024 Gartner SPM Market Guide, and G2. Our solutions are trusted by a diverse range of global industry leaders like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker and hundreds more. Here's why you'll thrive at Varicent:

• Innovate with Purpose: Build impactful solutions for customers worldwide.
• Join Excellence: Work in a diverse, collaborative, and innovative team.
• Shape the Future: Lead in redefining revenue optimization.
• Grow Together: Unlock your potential in a supportive environment.

Join us at Varicent—where your talent and ambition meet limitless opportunities for success

The ideal candidate is proactive, detail-oriented, and passionate about creating a high-performance website. You should have an understanding of modern web technologies, be comfortable working in a collaborative team environment, and have the ability to troubleshoot complex technical issues. You should also be eager to stay up-to-date with the latest trends in web development, web analytics, accessibility, SEO, and web performance optimization.

You will play a crucial role in supporting weekly sprints, ensuring smooth execution of web development projects, and collaborating with cross-functional teams to improve website performance, engagement, and conversions.

KEY RESPONSIBILITIES

• Ensure all development tasks within the weekly sprint cycle are kept up-to-date, completed within the deadline, and take full ownership of assigned projects.
• Improve mobile responsiveness and accessibility.
• Partner with Content and Product Marketing to transform digital journeys to drive business value and pipeline impact.
• Collaborate with designers, content creators, and other developers to create visually appealing, user-friendly, and highly functional websites that convert prospects and meet business goals.
• Work closely with the senior web developer to align on sprint priorities and technical execution.
• Translate the company brand promise, product positioning, solutioning, and go-to-market strategy into delightful digital experiences.
• Work with Product Marketing and Content to translate stakeholder needs into technical requirements and break down work into sprint deliverables.
• Experience drawing user insights and ideas for web experience optimizations from Hotjar analysis or other tools.
• Implement and manage tracking codes, event tracking, and pixels to support marketing initiatives using Google Tag Manager and GA4.
• Identify, troubleshoot, and resolve technical issues to ensure website stability, security, and performance.
• Maintain clear documentation of development processes to ensure knowledge sharing and alignment across teams.

SKILLS & EXPERIENCE

• 3-5 years of hands-on experience with web development and HubSpot's CMS or similar platforms (e.g., WordPress, Webflow) with the ability to learn quickly. Preference will be given to candidates with HubSpot or similar CMS platforms.
• Experience with back-end development, API integrations, and database management.
• Proficiency in Google Analytics 4 (GA4), Google Tag Manager, and event tracking setup.
• Familiarity with SEO best practices, technical SEO, and structured data markup.
• Familiarity with A/B testing and the ability to analyze data for optimization insights.
• Understanding of WCAG 2.1 accessibility standards and how to implement them.
• Experience with Git version control for collaborative development workflows.
• Documentation skills for tracking development strategies and best practices.
• Solution-oriented mindset with a proactive approach to problem-solving and debugging.
• Attention to detail, organizational, and time management skills.
• Excellent presentation, speaking, and communication skills, with the ability to manage cross-functional projects and drive digital outcomes.
• Expertise in creating digital strategy plans, focused on driving website engagement, conversions, leads, and marketing pipeline.
• Management skills with an ability to drive end-to-end agile projects, ensuring timely delivery and quality.

And extra credit if you have experience in any of the following

• Experience using Generative AI (GenAI) or LLMs to enhance web development workflows.
• Experience working with project management tools like Monday.com.
• Experience with interactive web experiences.
• Experience with Salesforce and CRM integrations.
• Experience with user insights and CRO using tools like Hotjar or CrazyEgg.
• Familiarity with data intelligence/visualization platforms such as Google Looker Studio.
• Experience extracting advanced insights from platforms like Google Analytics and HubSpot Analytics.
• Experience with A/B testing platforms, such as VWO.
• Experience with content management platforms, such as Gather Content.

PERFORMANCE-BASED SUCCESS CRITERIA

First 3 months:

• Gain an understanding of our web infrastructure, workflows, and sprint process.
• Successfully complete assigned development tasks within sprints.
• Demonstrate problem-solving ability and independence in troubleshooting.
• Contribute to small-scale SEO and performance optimizations.
• Begin to understand and learn the collaboration process with cross-functional teams.

4-6 months:

• Fully capable of handling all sprint tasks independently, under the guidance of the senior web developer.
• Successfully implement tracking codes, event tracking, and website performance optimizations.
• Effectively collaborate with content, marketing, and design teams.
• Execute SEO and Core Web Vitals optimizations to improve site rankings and user experience.
• Propose and implement new optimizations for conversions, engagement, and performance.
• Assist the senior web developer in tracking, A/B testing, web optimizations, SEO, and web analytics.
• Take ownership of end-to-end web development tasks and drive projects without heavy oversight.

6-9 months:

• Fully capable of completing all sprint tasks independently without supervision, while supporting senior developer with more complex tasks.
• Provide strategic recommendations based on web analytics insights.

Note

• Candidates selected for this position will be hired by Varicent's designated professional employer organization. Your employment may be transferred to a local Varicent entity in the future. In such event, Varicent may recognize your seniority and provide you with comparable role, responsibilities and benefits. We are excited to welcome you and support you throughout this journey
• This role requires employees to work within Eastern Standard Time (EST) business hours. While we are open to candidates from outside the EST time zone, please be prepared to adjust your working hours to align with this time zone. Flexibility will be essential to ensure seamless collaboration with the team and stakeholders.
• This position is fully remote. We embrace a results-driven work culture, focusing on performance and collaboration over location. As part of our team, you'll have the opportunity to build a work-life balance that suits you, while staying connected with a diverse, global team through virtual tools and regular online communication. Whether you're working from home or a co-working space we're committed to supporting you with the resources and autonomy needed to succeed in a remote environment.

Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email accomodations@varicent.com