Marketing Specialist

hace 2 semanas


Buenos Aires, Argentina Warner Bros. Discovery A tiempo completo

_Every great story has a new beginning, and yours starts here._

_ Welcome to Warner Bros. Discoverythe stuff dreams are made of._

Who We Are


When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth.

Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what's next


From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves.

Here you are supported, here you are celebrated, here you can thrive.

Your New Role...

  • Collaborate with the regional branding team to oversee and implement the brand strategy (positioning, core values, footprint, target audience) for the umbrella brands (Cartoon Network, Cartoonito, Discovery Kids); Global Ips (Gumball; WBB, Craig) ; Franchises (Looney Tunes, Scooby; T&J) ; regional LOPs (Villanous, Blippi; Mundo Bita) on Streaming, lineal digital and social environments.
  • Follow up campaign strategy, development and execution of all assets needed (Localization, styles guides, trailers, teasers, companion content, digital content, MKT Day) making sure we are meeting performance KPI's and helping achieve our organizational goals.
  • Collaborate with the briefing for: creative marketing campaigns that can drive engagement and retention and quickly adapted creative solutions in response to data, analytics, and feedback to improve creative performance.
  • Works with other teams.
  • Collaborate with MKT Advisor & Creative for all ongoing projects.

Qualifications & Experience...

  • Perfectly know how to create a creative or marketing brief.
  • Understands what a marketing strategy is and therefore collaborates in the creation of them.
  • Deeply understand the digital environments: social media and streaming.

Nice to Haves...

  • Creative skills (edition, script writing)

How We Get Things Done
**The Legal Bits

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